Thursday
Jun112009
The best kind of word of mouth: Being nice
Thursday, June 11, 2009 at 10:08AM
It's always nice to hear that our patrons have had a wonderful experience. Here is a story about being nice by Andy Sernovitz! At Gina's Pizza and Pastaria in Orange County, CA, the manager asked a customer, "Do you have a coupon? I see you've purchased three of these pizzas in the past few months, and they should have had coupons on the box." The customer didn't.
So the manager took a flyer from the counter and pulled out a coupon. "See, we just saved almost five dollars."
For $4.90, Gina's turned a satisfied customer into a loyal customer. (And got a ton of word of mouth, including blog posts like this.) Read More Here...
tagged
branding,
design,
gina's pizza,
photography,
word of mouth in
Marketing
branding,
design,
gina's pizza,
photography,
word of mouth in
Marketing 

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